BUSINESS VALUE OF PARTNER ’ S IT INVESTMENTS : AN ASSESSMENT OF VALUE CO - CREATED IN BUYER - SUPPLIER RELATIONSHIPS Presentation
نویسنده
چکیده
Contemporary research on business value has examined the impacts of IT investments at various levels of analysis. This research examines the impacts of IT investments by a partner. The impacts of partner’s investments are examined for the individual firms, as well as for the overall value co-created for the relationship. Further, we examine whether the value that is co-created is in fact appropriated across both the partners. A dyad level of analysis is used to examine the impacts of a partner’s IT investments. Results and implication for future research are discussed to elaborate on the contributions of the study.
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تاریخ انتشار 2009